The casino industry alone is enormous, but how big is the online casino market? And with so much competition, which websites stand out for their great design?

Already massive, with the Covid-19 outbreak, the numbers are expected to skyrocket. The global online gambling market was worth $41 billion in 2015, and in 2019 it grew to $58.9 billion. On the other hand, around 26% of the world’s population gamble, an astonishing 1.6 billion people. So what makes online casinos and bet site so successful? The eye-catching, colourful design of the casino’s website is what attracts people, and user- friendly features help keep them. If you want to see which online casinos have great designs and why, we will give you a few great examples. 

online casino on a tablet

Online casino on a tablet

What makes a good design?

 No matter the business you represent on the internet, the website design should be an essential focal point. When designing a website, you have to concentrate on how alluring it is and how much attention it will grab from your target audience, accenting the word “target”. That is why you have to know the audience you are targeting and design it so that it becomes irresistible for them to stay and play. Best online casinos possess the following important features: a mobile-responsive website, easy to sign up, with the description of services on the main page, and payment types on the homepage. A good online casino website also has an aggressive, eye-catching logo that its users will remember. The home page can be busy, but it has to be very effective, so the users can easily navigate throughout the website. Sign up button and page should be easy to find, and games should have a graphic clickable to attract users to play them. If all these elements are mixed well, its visitors will become loyal customers.

Royal Panda

When we entered Royal Panda, we were immediately attracted by colourful ads for their various games that are already welcoming us to join, but surprisingly, navigation is user-friendly. We didn’t have to look for a “join” button as it was already very visible, along with a bonus of $1000 + 10 free spins that registration provides, making it more appealing to join. Even though there are so many elements already presented to us, everything is organized, and it is effortless to navigate and find what you need. Games are also very distinct, highlighting the most popular among over 2000 different thematic games. Royal Panda doesn’t have a mobile app, which is a small minus, considering how mobile applications have become standard. Altogether, a great example of how an online casino website should look.

The global online gambling market was worth $41 billion in 2015, and in 2019 it grew to $58.9 billion.

Casumo

Casumo is the opposite of Royal Panda casino when it comes to the first impression. Instead of a multicoloured interface full of various images, Casumo offers a simpler design with the most important user options. Their logo is also very simple, like the rest of the interface. However, if we scroll down, games are well shown, with the option to see a bigger list, which is nicely divided between categories. Further down, we get to know more about the casino and its live games, payment methods, and we find out about the mobile app, which, for a change, is excellent. And let’s not forget it is available on both Google Play and Apple Store. All in all, if you scroll through Casumo online casino website, you will see it is more than what is its first impression, plus with mobile app use, it is available anytime, anywhere. Sign up has a 300 euro bonus and 20 free spins.

Chips, money and a keyboard, it's gambling time

Chips, money and a keyboard, it’s gambling time

Leo Vegas

Leo Vegas is somewhere between the previous two casinos; it doesn’t strike you with dozens of information as you open it, nor is it too simple and modest- it is somewhere in the middle. The first impression is that the interface is harmonious; you will quickly manage to find games; the button for opening accounts is also pretty visible. Bonuses are not attached to the account creation button and should be there since it attracts visitors to open them and join the website. On the positive side, interested visitors can quickly try the games which can attract them to stay. Scrolling down, one can see more of them, even game shows (which is an exciting feature), and everything has its own category, so its users shouldn’t find it confusing.

 

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